Webmasters, content managers, and those working in the field of site optimization for search engines need a lot of tools that make it easier for them to improve the site’s ranking in search results. This need has prompted many developers to build tools to help improve the ranking. Some of them are free, some are free for a trial period, and some are paid. These tools mostly focus on basic topics, perhaps the most important of which are how to analyze and monitor keywords, and how to analyze and monitor backlinks. In SEO in Arabic, as always, we present to you, every once in a while, an article containing the latest and most important tools in the field of SEO, which you can use and harness to prepare your sites for search engines. Today, I will follow this context and present a new tool in the field of SEO. The tool is very important, free, and very simple, and it will only take a few seconds of your time.
Today's tool specializes in examining your site's use of the concept of cloaking. Let me explain the beginning of the concept of cloaking to those who do not know it. Cloaking is a technology in which two or more copies of the site are used. The copy that is delivered to the user is determined based on the IP address that the user uses. To understand this technology more, let me introduce you to two of its uses. The first use is resorted to by people working in the field of digital promotion or marketing. Imagine that you want to publish an advertisement for your site on Facebook. However, as soon as you submitted your ad for approval, the Facebook team clicked on the ad and entered your site or the landing page and discovered that your site violated Facebook’s terms and prevented you from publishing the ad. In such cases, some people resort to sites that provide the Cloaking service. These sites have a list of the IP address that belongs to the people responsible for evaluating ads on Facebook, and they redirect them to pages other than the real page to ensure that you obtain approval to publish your ad while the rest of the users are redirected to the page. The real one. The second example is that website owners prepare two versions of the site, one copy directed to search engines and another copy directed to users, and then they resort to cloaking techniques to direct search engines to one copy and users to another copy, with the aim of improving the ranking and not losing users. The thing that you should know is that cloaking is against the laws of all search engines, and do not ever think about using it because you will find out sooner or later and it will bring you heavy penalties from Google and its sisters. The other thing is that sometimes errors occur on the site that make search engines think that you are using cloaking, while you are far from the idea and may not have heard of it before. To check your site and avoid this topic, I present to you, dear reader, this simple tool.
Which will make you able to ensure that your site is free of any use of cloaking. All you have to do is place the link to your site and the tool will scan it and place a green checkmark for you under different types of browsers and search engines to confirm that your site does not use cloaking techniques, so what are you waiting for? Try this tool now. #SEO
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